We were very pleased to be invited once again to present at and participate in the 10th global banking innovation forum in Prague two weeks ago.
It was an even bigger event than last year and attracted more than 300 delegates from banks all around central and eastern Europe. The topics covered ranged from regulatory change to blockchain, innovative payment technology to the utilisation of data for targeted marketing. We also heard from presenters who took a look at what people in 2018 think of their local bank branch in 2018 and beyond and a topic that’s of particular interest to Auka: how can banks effectively work with startups?
Our CEO, Daniel Döderlein, gave the keynote presentation. His topic focused on exploring what we’ve seen since PSD2 officially entered into force at the beginning of this year and what’s on the horizon for banks. Daniel received 4.9 out of 5 as a presentation rating from the audience (I wonder what went wrong for him to miss out on full marks by .1?!)
I participated in a panel at the end of the first day about the future of banking. Other panelists included representatives from Santander in Spain, AIB in Ireland, NDGIT in Germany and the FIS in Poland. The panel was moderated by fellow Norway local, Knut Holmen.
I also took on the role of conference moderator on the second day.
To me, there were two things from the conference that particularly stood out. The first was that when asked, only around five out of the 300 delegates in attendance raised their hand when asked if they were using customer data to construct personalised marketing campaigns. I found this shocking, to be frank. If this doesn’t change, banks won’t have a hope of competing with tech companies when they’re allowed a clear path in, via PSD2.
The second stand-out (for me) was a topic around collaborations with startups. The presenter showed a very clear picture about how to do it. The core steps being the following:
I’d like to point out at this time that I received five out of five as an audience score – beating the boss just by a whisker (or point one of a whisker!).
We had many, many interesting conversations and a lot of conference participants were particularly interested in picking up a copy of their local mobile payments report. If you’d like a copy of a regional report about mobile payments and banker perception to be sent to you, please get in touch.
Otherwise, I have included links to Auka prepared mobile payments and PSD2 report below.
This was definitely amongst the best events we have been to and we look forward to future years. You can watch a highlights video from the conference here.
Want to know more? Get in touch.