On Thursday 28th June, we visited Belgrade in Serbia to hold and participate in a panel on the country’s readiness for “Nordic-style” mobile payments. This was held in partnership with the Norwegian Ambassador to Serbia, H.E. Arne Sannes Bjørnstad.
Watch the highlights, including interviews with panel participants, here or below.
Serbia is a very interesting market when it comes to introducing mobile payments, for a number of reasons. One of the most obvious and key reasons is Serbia’s EU goal. Currently not a member state, the region has a strong desire to join the European Union with ascension efforts beginning a decade ago. The banking industry, therefore, is best served to comply with EU regulation, such as PSD2.
For the reasoning behind this, some analysis regarding Serbia’s economic growth and a more in-depth look at the factors shaping Serbian mobile payment readiness, download this report: Mobile payments in Serbia: a guide for bankers.
Participants in the panel included:
Srdjan Novakovic, Head of Digital Banking Group Competence Centre, Addiko Bank
Zorana Brankovic, Head of multichannel office at Banca Intesa Beograd
Milos Polovina, Executive Board Member, Telenor banka
Daniel Döderlein, CEO and founder of Auka
The event was moderated by Auka’s global head of sales, Sara Rasmussen.
Panel participants concluded the market is ready for someone to launch a mobile payments solution which caters to the Serbian public specifically, solving common payment problems in the region.
While we were in Serbia, Daniel spoke with several media outlets about the region’s readiness and the future of mobile payments. For example, he appeared on Radio Televison of Serbia’s morning programme (watch the clip here) and spoke with news hub, b92 – read the story here.
We’d like to thank the ambassador, H.E. Arne Sannes Bjørnstad, for graciously hosting the event, panel participants for lending your time and expertise and all audience members for coming along.
Do you have any questions? We’d love to hear from you! Get in touch!